Anshul Dhawan
Fractional AI Product Lead Service. 15+ years building growth, analytics, and experimentation systems at companies that reached hundreds of millions of users and three exits.
Key Numbers
- $12.7B — Zynga acquisition (Take-Two, 2022)
- $2.4B — Glu Mobile acquisition (EA, 2021)
- ~$400M — Supernatural acquisition (Meta)
- 130M+ — MAUs across products shipped
Bio
I led growth and the analytics team at Zynga (acquired by Take-Two Interactive for $12.7B in 2022) over 7+ years, where games I worked on reached 30M+ MAUs.
I led the build of a server-side experimentation and optimization service that let PMs and analysts configure, segment, and ship experiments without engineering bottlenecks. Earned a SPIRIT award (given for setting a new company standard). One US patent on the methodology. Read the case study
Senior Director of Product Management and BI at Glu Mobile (acquired by Electronic Arts for $2.4B in 2021), running live services across 100M+ MAUs.
VP Product and Analytics at Supernatural VR, acquired by Meta (~$400M reported).
Now I offer a Fractional AI Product Lead Service, helping startups build their AI-powered growth engine while building my own AI startup.
Connect
LinkedIn | anshuldhawan.com | Get in touch